| It all started with a
search for the perfect planner. The year 2006 was about
to start and I wanted to be able to manage my life - be
more organized, do more things, be clearer with what I
wanted to do with my life. Yet, despite searching bookstore
to bookstore, no planner could satisfy my idea of the
perfect planner. Thus, as a last resort, I designed my
own planner. I followed some time management principles
I read up on and personalized the layout. I even included
my favorite illustrations and poems/articles in the planner.
After I finished the design and the content, I printed
out the planner and had it bound. I was really happy with
my planner.
My friends then started noticing my planner, complimented
me on it, and suggested that I mass produce it, with
some tweaking of course! My planner was extremely OC,
with more time management frameworks. I decided to make
a business out of it then the ideas came from my closest
friends and mentors. I asked some of my closest friends
to join me in the business, each bringing something
unique that complement all of our talents. And there
you go, we had Belle de Jour Enterprises. Until we started
selling did we only realize we had a great product!
It was really exciting getting orders and hearing from
our customers about how much they love the planner.
Now, because of all the excitement and buzz around
the product, we just had to extend the Belle de Jour
power planner online. We envision creating a community
for you that's also made up of you - the fashionista
achievers, the stylish go-getters, or better yet - the
Belle de Jour girls.

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